“I joined PCMA in the early 90’s and have made an effort to attend Convening Leaders and the Education Conference ever since. Over the years I’ve actually come to enjoy EduCon more than CL because it is somewhat more intimate and consequently navigating the education, networking and still handling my responsibilities with my clients is less daunting. EduCon provides focused sessions that help me with my relationships with colleagues, clients and suppliers and offers me the opportunity to engage more actively in the sessions I attend.”
“The PCMA EduCon Conference should not be missed. In addition to the extraordinary networking opportunities available to all attendees, the conference content is top notch. The sessions offer something for everyone and you always take home a nugget or two to take back to your team. Plus, I love the size of this event, you get a chance to connect with everyone.”
“Attending PCMA EduCon is a must-do for any planner or supplier in our industry. I love the size of the meeting because I am able to see old friends and network within smaller groups to make new connections. The education sessions are new & fresh and tend to cover topics that other conferences are not. I returned to my office with a list of innovative ideas that I wanted to implement.”
“Every year I look forward to attending EduCon because of the education and personal connections I make there. It’s a smaller group so it’s more intimate and it’s easier to have meaningful one-on-one conversations. The experiential learning sessions are interesting and a great way to get out of the traditional meeting rooms to learn something new.”
“At EduCon, PCMA experiments with new and innovative learning environments, offering content around key and driving topics. I look forward to the event each year, it’s the right size all sessions very approachable for networking and learning over the course of a few days.”
“Over the years that I have not only attended but actively participated at the PCMA-EduCon, I have learned, grown and felt immediate enrichment in my professional as well as personal life. EduCon affords a unique way to learn in a different mode that allows you to toss away the Gen this and X that categories and explore in “personas”. EduCon causes me to pull out my thoughts and ways of interacting and examine them to give either a yes, I will continue down this road or someone share a new way that I should consider. In the synergistic aura that permeates this intimate meeting, I feel free to explore, challenge and learn with no judgements or “wrong methods”. The meeting of the minds, the growing of thoughts and openness to new ideas is what I so look forward to at every EduCon meeting…and I have yet to be disappointed.”
“PCMA EduCon is one of my most favorite education and networking events. The size and intimacy of PCMA EduCon has resulted in deeper connections, and the ability to engage and learn in a comfortable environment. Some of my biggest business opportunities have resulted by my attendance at this annual conference. I highly recommend the investment!”
“My team calls PCMA Educon our ‘little secret’, and not sure that we want everyone to know how inspiring it is. We love the smaller format and rich learning and connections that flows from that. Don’t tell anyone.”
Get Fit with the Foundation – 5K Fun Run/Walk
Start your morning off right with a 5K course set up right on the property that will wind runners through the beautiful desert landscape surrounding the resort. All proceeds benefit the PCMA Foundation.
Date: Thursday, July 8, 2021, 6:30 am– 7:30 am
Location: JW Marriott Desert Ridge
Ticket price: $40 USD The registration fee is non-refundable.
Hospitality Helping Hands
Register to participate in a social impact activity right at the JW Marriott Desert Ridge. In this fun and worthwhile charity event, your group is formed into teams of no more than 10 people that complete tasks to get the parts and materials necessary to assemble, test, and decorate wheelchairs for donation. These wheelchairs will be donated to the Arizona Chapter for Paralyzed Veterans of America, which serves US military veterans who endure Spinal Cord Injury and Spinal Cord Disease/Dysfunction.
Date: Thursday, July 8, 2021, 3:30 pm – 5:00 pm
Location: JW Marriott Desert Ridge
Ticket Price: $85 USD The registration fee is non-refundable as it’s a donation.
SPECIAL TICKETED EVENTS
From Audience Insights to Effectiveness Reporting: Using Data and Measurement to Drive Success
Date: Sunday, June 5, 2022, 1:00 pm – 4:00 pm Ticket price: $70 USD. The registration fee is non-refundable.
This hands-on workshop will walk you through ways to connect and understand your attendees, challenge current assumptions, and provide tools to help you create an impact-driven and data-focused event and content strategy.
In this workshop, you’ll learn:
Steps for gathering audience data and insights—and why you should set aside the past event personas to discover new ones to drive attendee satisfaction and loyalty.
Ways to calculate the revenue potential of your event, meeting, experience, or product—and ways to position these opportunities to gain leadership buy-in, budget flexibility, and sponsorship support.
Ways to evaluate your work with benchmarks and a measurement framework that focuses on business impact—and how you can integrate storytelling to share milestones and numbers
Megan Finnell, Director of Meetings & Conferences, MGMA
Timothy Simpson, Brand & Engagement Chief Strategist, Design Studio by Maritz Global Events
New Event Business Models: Creating Value Now and in the Future
Date: Sunday, June 5, 2022, 1:00 pm – 4:00 PM Ticket price: $70 USD. The registration fee is non-refundable.
The organizations that are making financial recovery strides are those that innovate their business models—especially as audience needs and the industry landscape continues to change.
Learn how to develop and implement new event business models, create new revenue streams, and bolster your current opportunities—while keeping your audience at the center of your efforts.
In this hands-on workshop, you’ll learn:
How to provide value to your attendees, exhibitors, and sponsors in ways that also meet your business needs.
Ways to effectively position the value of your event, meeting, experience, or product—in language that easily translates to your target audience’s needs and desires.
Ideas for creating new revenue and growth opportunities, both in-person and digitally.