If you’ve ever felt like conference sessions end just as they’re getting good, or like there’s never enough time to hit all the sessions you want—you’re not alone. We heard you loud and clear and this year, we’re mixing things up, adding depth, flexibility, and a whole lot of flavors to your learning journey.
Take a peek at what’s simmering in our test kitchen for event success…
A Taste of Immersive Learning: Beyond the Ballroom
This year, you’ll go beyond the conference room and into the real world with exclusive offsite learning excursions. One example? We’re heading to the Muhammad Ali Center for an unforgettable workshop on compassionate leadership, complete with a private tour. These experiences are designed to deepen learning, foster connection, and make every moment count.
Serving Sessions with Substance
Spice things up with longer, more in-depth sessions: hands-on workshops lasting up to 90 minutes and 2-hour deep-dive learning labs will give you time to dig in and walk away with impactful strategies. No more rushing through big ideas—just ample time to reflect, explore, and connect on topics like:
- From Chaos to Control: Mastering High-Stakes Event Execution
Learning Lab in the Craft Your Event Strategy track ideal for senior-level, mid-career, and emerging events professionals - Designing and Experiencing Events That Engage Every Step of the Way
Learning Lab in the Blend Your Experience Design track ideal for senior-level and mid-career professionals - Money Moves: Forecasting Economic Curveballs
Workshop in the Craft Your Event Strategy track ideal for senior-level events professionals - Work Well, Lead Well, Live Well: An Anti-Burnout Framework for Leadership
Workshop in the Innovate Your Personal Brand track ideal for senior-level and mid-career events professionals
And we’re not stopping there. Get ready for fresh voices and bold perspectives—from new speakers to new topics, we’re keeping the edUcon energy vibrant and full of surprises. This year, Main Stage speakers Imani Ellis, Carrie Freeman Parsons, and Denim Richards will lead master classes on event strategy, personal branding, and experiential design.
Because we know FOMO is real, we’re also repeating select sessions—so you won’t have to choose between two can’t-miss topics. Be sure to check the schedule early (and often) to plan your perfect plate of sessions.
Sunday’s Spark Sessions: Boost Your Skills & Amplify Your Expertise
Sunday brings two exciting opportunities to level up your Spark skills: If you’re already a Spark super user, you can join a Train the Trainer session and become a champion in your own organization. Want to grow your own skills? We’ve got you covered with an Advanced Spark Lab designed to take you from casual user to confident pro.
Whether you’re refining your negotiation skills, designing immersive experiences, or rethinking your event strategy from the ground up—edUcon is your place to explore, stretch, and grow. It’s where data meets design and creativity meets clarity. And this year, we’re turning up the heat.
So come curious, open, and ready to mix things up!

Carolyn Ray is PCMA’s Learning Program Manager.